ACT District Testing Communication Toolkit

Communication Tools for Offering the ACT Test During the School Day

Your district or school is offering the ACT test during the school day. How do you announce, promote, and offer free student resources leading up to the test date? Use the links below to download shareables to use on your communication channels. 

Why Take the ACT

Grab these links and use in your newsletters, websites, and emails.

Announce and Promote National AND In-School Test Dates

Use our prewritten emails, graphics, and posters.

Shareables to Help Students Prepare

Share these links throughout the year to get learners ready. 

ACT Social Posts

Download these premade posts for your channels or follow our student channels and repost.

 

Suggested Post:

ACT school testing will be on [insert test date]. Your ACT score will help show what you have learned and make your college application stand out from the crowd. 


Images for Social Posts:

Facebook or Twitter - Download Image

Instagram - Download Image

 

Suggested Post:

The state of [STATE] will pay for public school students to take the ACT test once in your senior year. Sign up by [DATE] and avoid paying a registration fee. 


Images for Social Post:

Facebook or Twitter - Download Image

Instagram - Download Image

 

Suggested Post:

Providing an ACT score with your application increases your chance of earning a scholarship! 


Images for Social Post:

Facebook or Twitter - Download Image

Instagram - Download Image

 

Suggested Post:

You can use your calculator for the whole math test – we don’t mind! 


Images for Social Post:

Facebook or Twitter - Download Image

Instagram - Download Image

A Prebuilt Campaign Checklist for School Day Testing

A suggested timeline with tactics aligned to links and resources above. 

Eight Months Out:

  • Share with your students the ACT D2L blog that will help get them excited about their future!
  • Send the ACT Navigator to your parents. It includes timely and actionable steps through the junior and senior years of high school, organized by season, to help them stay on track. 

Four Months Out:

  • Announce the ACT In-School Testing Date 
  • Post the date on your school website with links to student resources 
  • Send emails/letters to students and families (linked above) 
  • Announce the date in your school newsletter 
  • Post a “Save the Date” on social and in-school signage  

Three Months Out

Two Months Out

  • Build excitement and reinforce the value of participating 
  • Articles and resources about college and career readiness 
  • Hang posters around the school 
  • Use social posts to promote the date 
  • Explore reasons to retest  

One Month Out

Test Day

  • Provide a welcoming environment 
  • Welcome and encouragement messages on school monitors 
  • Have a College and Career Readiness Day kickoff 
  • Consider a community partner to provide a meal or snacks  

Post Test

At a Glance

Eight Months Out - Send the student blog and ACT Navigator to your students and parents.

Four Months Out - Announce the ACT In-School Testing Date

Three Months Out - Provide links to free resources and test prep tools.

Two Months Out - Build excitement and reinforce the value of participating

One Month Out - Last-minute tips and tricks.

Test Day - Provide a welcoming environment.

Post-Test - Celebrate and find insights in results